Archive for October, 2007

Finally Microsoft Gatineau is between us

Wednesday, October 31st, 2007

Finally after waiting for several, several month, Microsoft started sending Microsoft Gatineau's Beta invitation. I'm waiting mine (Ian, are you there ;-) ). Here are some pictures, information? Lets try it first!!!

Posting from Wordcamp Argentina

Wednesday, October 31st, 2007

Right now I am at Wordcamp Argentina. Matt's presentation is over (Matt Mullenberg, wordpress founder) and Leo Prieto (thanks for Matt's picture) is talking about Blogs and Mundo 2.0 (Blogs and World 2.0). Matt's presentation was really cool, and he announced theme marketplace in the near future. He also said that ...

Analytics 2.0 better information = better results

Friday, October 26th, 2007

Almost two years ago, while all the people were in love with adwords (with SEM in general, but mainly with adwords) I was talking about something I called DAD (or desired advertising). This "theory" proposed that segmentation was key on advertising, but not just a geographic segmentation, a deeper segmentation ...

Brett Crosby announces new Google Analytics features

Wednesday, October 17th, 2007

Brett Crosby, from Google Analytics, has announced today at eMetrics Summit in Washington, D.C. that the following Google Analytics features are close to be launched: 1- Event Tracking (beta test): By implementing a tracking module called ga.js (instead of urchin.js) you will be able to track how people use and interacts ...

Wordcamp Argentina 2007

Wednesday, October 17th, 2007

Next 31st of october it´s the first Wordcamp in Argentina called “Wordcamp Argentina 2007” (off course) which is a conference for wordpress users and developers. It covers a variety of topics including a Keynote with Matt Mullenweg (Wordpress founder), Blogs and the world 2.0 (Leo Prieto), Blogs and Journalism (Gaston ...

We are with Blog Action Day

Tuesday, October 16th, 2007

With a new record in petrol barrel prices I would like to express my rejection against the non-renowable fuel. Its hard to believe that with the actual technology is not possible to make massive another kind of energy like electric, Bio-Diesel or Alcohol based fuel.

E-Metrics Washington DC!!!

Thursday, October 11th, 2007

One of the most important and relevant events for Web Analytics professional is really close with an expanded agenda that focuses on optimizing all areas of online marketing. Register online here Some of the main topics are: - Optimize Marketing Management - Optimize Marketing Value - Optimize Awareness & Acquisition - Optimize Persuasion - Optimize Retention ...

The “Fee vs. Free” dilemma

Friday, October 5th, 2007

Its seems to be the latest trend that Media Companies are making their content available for free, like the New York Times. Some others like Financial Times are making some of it available and some other by subscription. Some others, like Rupert Murdoch for The Wall Street Journal, are planning ...

Google Analytics Short Cuts

Thursday, October 4th, 2007

If you are having some troubles setting up or analyzing information with google analytics, or just want it to improve your skills Justin Cutroni has launched a very interesting E-Book called Google Analytics Shortcut. This book is even recommended by…Google Analytics. Google Analytics Short Cut is divided into sections that explain ...

Barcamp Buenos Aires

Monday, October 1st, 2007

Finally we had the First Barcamp in Buenos Aires. It was awesome!!! I would like to thanks to the people that made it possible: Lucas Lopatin - CTO - United Virtualities Ismael Briasco - Founder - psicofxp.com Joel Chornik - Founder - ELSERVER.com Nicolas Alen - Founder - ELSERVER.com Soledad Chianese - ...