Analytics 2.0

Much more than just tagging

The second Web Analytics Day in Buenos Aires

The last Thursday was the second Web Analytics Day in Buenos Aires. It is incredible how the Web Analytics Industry is growing in our Region. The event received about 200 people with different background interested in Web Analytics.
I would like to specially thanks Marie-Ann Gauly, Enrique Quevedo (from Google) for inviting me as one of [...]

Socialmetrix got an special nomination at the Red Innova Startups competition

I’m so glad to tell you that yesterday Socialmetrix (project in which I’m working for about 1,5 years with Martin, Sebas and Gus) had been nominated as one of the best Iberoamerican Startups. This recognition is extremely important to us since it is a”thumbs up” to our project from the most recognized people in this [...]

SocialMetrix.com – One of the Red Innova Startup Competition’s Finalists

                                
 
Its been almost two years since we (the SocialMetrix founders) talked for first time about developing a reporting platform based on what people are saying on the Internet.
It was a long road until today. Things where normally different of what we [...]

Web Analytics Day in Buenos Aires

I’m very glad to announce that Google is organizing, for the next 25th of June, a Web Analytics Day in Buenos Aires.

I have the honor of being one of the speakers of the first of the following topics:
1- Google Analytics Advanced Implementation.
2- Media Planning.
3- Google Analytics Advanced Features.
4- Conversion Optimization.
You can register to the event [...]

Think before become a Blogger – Very Funny

 
Yesterday I received a message from Amelia, an student from the UP (Universidad de Palermo) with a link to a very funny (and not) post from Andrew G.R. called Bloggers Must Always Assume Everything.
You’ve heard the saying before: “If you assume, you make as ass out of you and me.” But in my humble opinion, bloggers [...]

Top Ten Google Advertisers

Top ten Google Advertisers. Download the Excel file here.

more info at Marketing Charts

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Yahoo! Web Analytics Dennis Mortensen Interview at SES New York 2009

Very interesting Interview to Dennis Mortensen, former COO at Indextools and current Director of Data Insights at Yahoo! Enjoy it!

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Yahoo! Web Analytics 9.5 Review

Finally Yahoo! Launched its 9.5 version, which is the first Yahoo! Version of Indextools. This version is full of Dennis Mortensen touches something normal since the project is still under his hands.
The first thing that you note when you login this new version is that the entire front end looks much more sexy.  The “landing [...]

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