ANALYTICS 2.0

much more than just tagging

Yahoo! Web Analytics launched its 9.5 version…sweet!!!

Yahoo! Web Analytics (#YWA) has launched its 9.5 version. Among the new features you will find:

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The UP launches a Hands on Online Advertising Program

The Graduate School of Business from the “Universidad de Palermo” launches the first “Hands On” Online Advertising Program in Latinamerica.

The program aims to provide participants with all knowledge and tools available to promote a website.
With a strong practical approach, the classes will be performed applying theory with examples in real time.
I’m so glad of being [...]

The Web Analytics Association voting period is open!!!

The voting period for the WAA Board of Directors election is finally open. All voting members should have received a email from the Vote Administrator, username and password to the online ballot. If you have not received yours, please contact Lindsay De Santis for the details. The vote closes April 10, 2009.
Whether I get elected [...]

Avinash Kaushik interviewed by Analytics 2.0

One week ago I interviewed Avinash Kaushik about some hot topics of the Web Analytics Industry. The result was a “must” read Interview, so get this party started
 

 
 
 
 
 
 
 

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And the Nominees Are…

I am so glad to announce that I was nominated for a second time as a candidate to Board of Directors of theWeb Analytics Association. This is not a minor issue for me since I have been working very hard in the industry for a long time, mainly in Latin America and from such a position I [...]

Twin Interview – Jim Sterne and Eric Peterson

In order to get some different point of views about some topics of our industry I interviewed two of the main referents, Eric Peterson and Jim Sterne. Everybody know them so there isn’t  so much to add but my personal feeling… Great people and passionate professionals. 
Eric Peterson, with more than 10 years of working in the industry, [...]

Avinash in the earth of tango

It’s been so long since I’ve interviewed Avinash in this blog (Actually the blog was called damia.com.ar in that time). In that moment I’ve just don’t even imagine having Avinash visiting our country or even Latin America.

 
However some years later that is a fact. The 17th of march Avinash will be landing Buenos Aires bringing with [...]

The four lines magic chart

I do agree with you if this post title sounds a little funny to you but I’ll show you that it makes sense.
I’ve post several times about the importance of integrating information, it provides us the total picture of our situation avoiding inferring part of it, which means building better scenarios for most efficient decision [...]

How to improve your online businesses and not die trying

The main goal in online projects, like in the rest of the industries, it is to maximize the benefits. If you want to do that the key is taking as much as you can from you current capacity (what you already have).
The best thing that could happen to us is that much of what [...]

Relevant information in non-perfect enviroments

If you lose more than 30 minutes a day analyzing your site its probably that you are not doing things as good as possibleMost of the people I know carry on the following analyzing process:
1- Login to the Web Analytics tool and I look at the traffic. If it looks similar to yesterday (or the [...]

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