From ignorance to full control in only 7 steps
I am still laughing after writing this title, mainly because I don’t believe in “gurus” and their magic formulas. This post aims to give some tips that although they are generic and should always be contextualized, with these precautions can be very useful, indeed they are for me.
What do I mean with “from ignorance to […]
White Paper IV - Social Networks in Latin America - Second Part
Social Networks in Latam (Second part)
According comScore estimations- March 2008 - the number of internet users in the 5 major countries of the region (Argentina, Brazil, Chile, Colombia and Mexico) are 47.5 million. If we also consider the Internet users in Puerto Rico and US Hispanics the number reach the 67.5 million.
During the month of […]
The Web Analytics Association Announces the 2008 Board of Directors
Finally the Web Analytics Association Announced the list of the 2008 Directors. I’m so glad (and proud) of having the following names in the Board of Directors.
* Vicky Brock, Highland Business Research, Inverness Highlands, Scotland
* June Dershewitz, Semphonic, San Francisco, CA
* Andrea Hadley, NetSetGo Marketing, Vancouver, BC Canada
* Avinash Kaushik, Author, Analytics Evangelist - Google, […]
Yahoo! Indextools represent the end of paid solutions?
Some posts ago, I wrote a post called “Since Gatineau nothing will ever be the same” because Gatineau was the first competitor, a real one, that Google Analytics has as the top free Player. I was sure that the competition among free tools would be the base of a new age in analytics, the age […]
Since Indextools for Free nothing will ever be the same
Remember “Since Gatineau nothing will ever be the same“? Well, apparently I was correct but probably failed in one thing…”time”. I thought the market would adjust gradually, free tools get smarter, paid tools should also get smarter and cheaper. I always said that, in my opinion, paid Web Analytics tools could be cheaper, actually must […]
Yahoo! acquired Indextools
This morning I fount this Press Release announcing that Yahoo! bought Tense Kft, better known as Indextools, one of the most powerful Web Analytics […]
Analyze your video performance with YouTube Insights
Finally YouTube has launched a suit of Analytics tools that help users analyze the performance of their videos.
Even when YouTube already offers comments, ratings and a ranking for each clip this new tool Analytics Suit called “YouTube Insight” adds context about location and time when the users what each specific video.
Since youtube became a new […]
Web Analytics Association 2008 Elections
The next 24th of March 2008 the members of the Web Analytics Association will be electing six of the twelve directors of its Committee.
I am delighted to announce that I am one of the 17 nominees, thanks to the support received mainly by Avinash and Enrique. I would also like to thanks to Nerina Luloaga […]
Google Analytics Benchmarking report
One of the pillars of the Analytics 2.0 theory is “Integration” and a 360 degree view, because the only thing what matters is having relevant information close to your hands. I don’t really care where does the information comes from.
Last 5th of March Google Analytics launched the beta version of “Benchmarking”, a new report that […]
Since Gatineau nothing will be ever the same
The first thing I thought when heard about Gatineau (Microsoft’s Web Analytics Solution) was, “now the market will become interesting”. Even when Google Analytics is not the best Web Analytics solution (I mean, not at all), is a great solution if we consider that is free, indeed is better than some none free ones. In […]
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