“The greatest intelligence is precisely the one that suffers most from its own limitations.” (Andre Gide)
Category Archives: Uncategorized
The Argentine Andres Snitcofsky is the third Search Geek in the world
I’m so proud to announce that my friend Andy (Andres Snitcofsky) got the third place as the “Biggest Search Geek” from more than 1700 professionals.
The winner was chosen based on who answered the most questions correctly in the least amount of time. The SMX Biggest Search Geek Contest was open to anyone with the mettle to answer 20 tough questions about the ins-and-outs of search marketing.
With an average score of 33.33%, Andres got the 3rd. position with 71.2%. He was the only search marketer from outside the USA in the Top 20.
Well done Andy!!! This time I pay the coffee 
Yahoo! Web Analytics vs. Google Analytics, and the winner is…the user
Yesterday I found a very interesting post at vnunet.com. The post called “Yahoo! Trumps Google enterprise Web Analytics” mentioned a report from the independent analyst CMS Watch which, in few words, says that Yahoo! Web Analytics fit best the Enterprise requirements than Google Analytics. You can download the report here.
The report confirms what everybody already know but in my opinion doesn’t mention something important that gives relevance to the analysis. Google Analytics and Yahoo! Web Analytics (former Indextools) came from different markets. Google Analytics until last year was focused on SMBs and end users while Yahoo! Web Analytics on the Corporative market. So, what we are experiencing right know in our industry is just the fight between the two main Free tools, where Google Analytics is going behind Yahoo! Web Analytics for the Corporative market, launching new features one after the other.
Remember this post? Well fortunately I was right and free tools are getting smarter while Paid Tools are having lot of trouble trying to convince their client why paying a mountains of money for something that other company is offering for free.
And the winner is…. everybody
Video Highlights Blog’s Eye View presentation
Vignettes from Blog’s Eye View presentation given at the Digitas office in NY in October 2006. The full presentation was just over an hour and a half including Q+A, but this will give you a flavor of how it went. I founded it very interesting so take a look at it and feel free to post your comments.
Mobile Business -A New Dimension of Life for Latin America
The basis of mobile business is the convergence of technologies. Voice, text, images and data no longer require different networks but flow through uniform systems. Mobile systems will be the leading form of Internet access in Latin America, which has more cellphones than computers. People are living and working in new ways that require mobile access to our offices, our leisure activities and our homes. Mobile work and mobile play are major trends that will increasingly influence our daily activities.