Analytics 2.0

Much more than just tagging

FAQ from Google Analytics new features

Last month Enrique Quevedo invited us (The Intellignos Team) to present with them the new GA Features to the top Clients in Buenos Aires.

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Google Analytics is pedal to the metal

Today Google has announced a bunch of new an very interesting features under the “Powerful, Flexible and Intelligent” motto . Take a look at it I’ll be brief:
1- Up to 20 goals:
2- Setup goals by time spent or Pageviews/visit.

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How to select the Web Analytics Tool that Fit best your needs

Today we have dozens Web Analytics tools to choose from, some of them are completely free and some others are free if you use less than a limited quantity of pageviews (I’m sure that most of you don’t reach that quantity). The broad range of Web Analytics tools represents a complication in decision making for [...]

What’s behind the Omniture Acquisition by Adobe?

Yesterday Adobe has published that they entered into a definitive agreement for Adobe to acquire Omniture in a transaction valued at something like 1.8 billon dollars (fully diluted equity-value basis), with a valuation of 21.5 dollars per share in cash.

After reading this announcement lot of things came into my mind and after analyzing for a [...]

Measuring “Social Campaigns” with Google Analytics

If you are already generating Social Campaigns or are just beginning I recommend you to track them so you can folllow the “plan-action-measure” improving Cycle.
Some of you have probably very interesting projects but are not experts in programing or coding and normally avoid this kind of post. Don’t do that! This process is really simple [...]

Yahoo! Web Analytics Consultant Network is on the road

Today Dennis has announced that Yahoo! launched the Yahoo! Web Analytics Consultant Network which is a network of third party companies with expertise in deriving insight from Web Analytics AND deploying Yahoo! Web Analytics in particular.
YWA! Consultants are able to (in Dennis words ):

Yahoo! Web Analytics FREE account creation rights (This is [...]

Google Analytics Setup for dummies

If you are about to implement Google Analytics in your site or blog or you did it but  you are not sure if you did it well here you have a detailed explanation about what do you have to configure and why at “Edit Profile Information“.
Once you click on Edit you will be driven to [...]

Yahoo! Web Analytics Dennis Mortensen Interview at SES New York 2009

Very interesting Interview to Dennis Mortensen, former COO at Indextools and current Director of Data Insights at Yahoo! Enjoy it!

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Yahoo! Web Analytics 9.5 Review

Finally Yahoo! Launched its 9.5 version, which is the first Yahoo! Version of Indextools. This version is full of Dennis Mortensen touches something normal since the project is still under his hands.
The first thing that you note when you login this new version is that the entire front end looks much more sexy.  The “landing [...]

We updated to Yahoo! Web Analytics 9.5 version

Our account has been updated to the Y!WA 9.5 version and it is simple awesome! We will be posting the new version review in a few days, keep in touch.
One of the Yahoo! Web Analytics 9.5 new features that I love is that you can drag and drop a call out icon to any place [...]

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